When deciding to launch my small business of hand-poured candles, I did a lot of research on how to provide the best quality product. Candles are a saturated market, so what could I do to ensure my customers kept coming back for more? Here are THREE very important aspects of EKKO that make us stand out from other candle brands!
1.) Our candles are 100% soy wax. Soy wax is a natural alternative to the traditional paraffin wax most candle companies use, meaning you are getting a cleaner burn. Cleaner in the sense that the wax melts smoother and hardens quicker when unlit, but also cleaner meaning no artificial ingredients. For more details on what makes soy wax so great, read our Why Soy Wax? EKKO Diaries post.
2.) EKKO candles are hand-poured by a wonderful group of women in Nashville, TN. I have been very blessed to have an amazing support system around me and these women not only pour candles in the EKKO studio, but they pray, laugh, cry, and dream with me. I feel it is very important to know the faces behind what makes this company so great!
3.) All retailers that carry EKKO Candle Co. are local, small businesses. We feel it is very important to keep the small business cycle alive, so be sure to shop EKKO in some of your favorite local retailers. For a full list, visit our Retailers page.
I could go on about things that set this little business of mine apart from the others, so there may just have to be a follow up to this post...
All photos by Lindsey McAlister